Case Study: Reducing Churn for an Insurance Carrier with Artificial Intelligence

Customer

Generali Group, a multinational insurance organization.

Problem

A way to reduce customer churn for automotive lines.

Solution

Relativity6 deployed Marvin Platform to generate predictive analytics

from policy, claims, transactions, interactions and external data sources.

Results

• 10% improvement in customer churn accuracy
• Customer insights and product recommendations that increased engagement
• Deeper understanding of customers and customer profiles

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